"Star Trek; Into Darkness" was a great film that maybe didn't even need much promotion beyond trailers, because.... it's Star Trek, a timeless classic. However as part of a high tech promotion, a room in the Sheraton Hotel in Sao Paulo, Brazil had a themed room with quite the array of bells and whistles. Super cool diagrams on the walls, delta shields on pillows, and an assortment of remote control LED lights are among the things to play with. The room was only there for one month and cost 700 dollars a night to stay in, but was probably quite an awesome experience. Of course you got tickets to the movie, and one very out of this universe evening of sleep.
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